UK charities are joining a social enterprise that provides them with a new income stream using an innovative take on the £1.7bn greeting card market.
DontSendMeACard.com provides a comprehensive fundraising toolset for charities to encourage supporters to send digital cards and donate the cost of printed cards to their cause.
Over 100 UK charities have joined the venture including names such as Headway, Sumatran Orangutan Society, the British Deaf Association and the Royal Life Saving Society.
The platform offers charities a high level of customisation including the uploading of custom ecard artwork and the creation of fundraising pages for different occasions.
Individual and corporate supporters can then donate the cost equivalent of cards and stamps, and send ecards via email or share to Facebook.
“The system is built for charities – and with a host of tools and promotional materials at their disposal – they can very easily start fundraising after joining. We’ve seen generous individuals give as much as £200.00 in lieu of cards and stamps, making it a great source of additional charitable income this Christmas,” says Alex Furness, Founder.