There are hundreds of millions of illegal firearms in the world. As a result, someone is shot every minute. Armed violence is a global epidemic that hits developing countries especially hard. To tackle this problem, Swedish NGO IM has launched Humanium metal –a new material made of recycled metal from gun destruction programs. The metal is melted and molded into units, which are then made available for commercial production. The costs of armed violence extend beyond the loss of human life and physical harm. The global cost of insecurity generated…
Read MoreMonth: June 2017
Saatchi & Saatchi New Directors’ Showcase presents the best new talent in filmmaking highlighting gender diversity.
We reported on it last week, and on the 22nd of June, the legendary Saatchi & Saatchi New Directors’ Showcase enticed over 2,000 Cannes delegates to get out of bed and invited them to be inspired, educated and entertained. Taking place at the Grand Théâtre Lumière at the 2017 Cannes Lions International Festival of Creativity, the show lasted 70 minutes and presented the very best, groundbreaking directorial talent from around the globe. Partnering with Oscar winning creative studio, MPC, the show celebrated creativity, innovation and provided a platform for up-and-…
Read MoreVodafone blocks advertising on hate speech and fake news outlets worldwide
On the 6th June Vodafone announced new global rules intended to prevent its advertising from appearing within outlets focused on creating and sharing hate speech and fake news. The update to the Group’s existing policy on advertising transparency and integrity is set out below. The new rules – which are now in effect – include Vodafone’s definition of hate speech and fake news for the purposes of determining whether or not a particular outlet should carry Vodafone advertising. There is no change to Vodafone’s policy on network access to the…
Read MoreThe Creative Circle Launches charity to Tackle Diversity Issues in Advertising
The Creative Circle has announced the launch of The Creative Circle Foundation, as the longest running advertising awards body in the UK it aims support greater diversity in the U.K. creative departments of the future. Furthering its mission to unite Britain’s creative industry, the Creative Circle has launched the foundation as a way to actively address advertising’s diversity issues, giving those who are less privileged the opportunity to study advertising and break into the creative world. No academic qualifications are required. Just an ability to demonstrate they can answer creative…
Read MoreSave the Children is getting in on the unboxing craze with new campaign
Save the Children is getting in on the unboxing game. But not in the way you might expect. Save the Children’s “Biggest Unboxing Surprise EVER!!” video series features three unsuspecting children unboxing what they think are the latest and greatest toys. But when the contents are revealed – a positive pregnancy test, an ammunition belt and a pick axe with rubble – the children are shocked and confused. Released on 31st May 2017 to commemorate International Children’s Day and in conjunction with Save the Children’s first annual End of Childhood…
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