New Always #LikeAGirl Video Encourages Girls Everywhere to Keep Going

The most recent Always Confidence & Puberty Survey reveals that half of girls feel paralyzed by the fear of failure during puberty. This fear is so intense that many girls opt out of important growth opportunities during this time, like taking on challenges and trying new things. Always, the leader in global feminine care, is on a mission to stop this drop in confidence by changing how girls perceive setbacks and encouraging them to embrace failure as part of the learning and growth process. According to the survey, 80% of…

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German Store EDEKA Launches Powerfull Diversity Campaign

With  the  new  online  video  #Vielfalt  (diversity, variety), the EDEKA Group and its customers have shown their commitment to highlighting the importance of diversity in daily life. The video was made inside a Hamburg EDEKA store shows the authentic reactions of people who only find groceries from their native Germany on its shelves – it showcases how much they miss the variety in shopping to which they had become accustomed. Private photographs of the live campaign had already spread like a wildfire via newspapers such as the Independent and social…

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