Day: 4 October 2017

Twitter’s AI tackles Terrorism

Stuart Mitchell

Twitter has launched its 11th biannual Twitter Transparency Report. In March of 2017, Twitter introduced a new section covering government TOS reports, but it was limited to government requests to remove content under their prohibition of the promotion of terrorism. Twitter have now expanded this section to cover a broader array of categories under the Twitter Rules, adding: abusive behavior, copyright, and trademark. Twitter have announced more on their transparency rules as shown below: Removing Terrorist Content A little more than 2% of global reports, fell within the promotion of…

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TV Doctors join Campaign Promoting Preventive Care: “Helping to Save Lives” by Cigna and McCann NY

Stuart Mitchell

Cigna has unveiled its new TV Doctors of America campaign to encourage people to improve their health by going for their annual check-up, knowing their biometric numbers for blood pressure, cholesterol, blood sugar and body mass index (BMI), and taking control of their health. Supporting Cigna’s effort are actors Patrick Dempsey, Donald Faison, Neil Patrick Harris and Kate Walsh. All four actors starred as doctors on TV and are striking doctor poses, donning scrubs and using their celebrity influence to shine a spotlight on preventive care and the importance of…

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Uber India continues UberSAFE campaign by linking with Kolkata Police App

Stuart Mitchell

Uber India is continuing its ongoing UberSAFE Campaign by partnering with Kolkata Police’s citizen safety mobile app, Bondhu. Customers and drivers can now download the Bondhu app from within the Uber App. Under the first phase of the partnership, riders and drivers will be able to download the Bondhu app from within the Uber App. The second phase will allow users to directly access the Bondhu app from within the Uber app. The final phase will see an API Integration between both apps. “We take the safety of our riders…

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Leonardo DiCaprio backs university mangrove project

Stuart Mitchell

Hollywood actor Leonardo DiCaprio is supporting the expansion of an award-winning Edinburgh Napier University conservation project in Kenya. The university initiative was included in a round of grants from the Leonardo DiCaprio Foundation which were announced by the film star at a conference at Yale University.  Mikoko Pamoja – ‘Mangroves Together’ in Swahili – involves Edinburgh-based scientists working with local villagers and researchers to protect threatened mangrove forests and fund community development. The project in Kenya’s Gazi Bay, 50km south of Mombasa, was recently named as a winner of the…

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Ricoh to launch campaigns with Alzheimer’s Research UK

Stuart Mitchell

Ricoh is tackling dementia through a pan-European partnership with Alzheimer’s Research, Europe’s leading dementia research charity. The partnership will see Ricoh and Alzheimer’s Research co-produce a number of awareness campaigns, leveraging Ricoh’s printing technologies and digital capabilities. Ricoh will also take part in generating much-needed research funding through a series of volunteering activities. The funds raised will support world-class researchers as they work to grow the body of science behind the complex diseases that cause dementia, most commonly Alzheimer’s disease. Participating Ricoh companies in Europe will also host a range…

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