Day: 25 November 2017

Leading US Organizations Launch Do You Know the Flu? Campaign

Stuart Mitchell

With flu season officially here, three leading health organizations, the National Association of Pediatric Nurse Practitioners (NAPNAP), HealthyWomen and Families Fighting Flu, urge healthcare professionals to understand the influential role they have in flu prevention by proactively recommending an annual flu vaccination to patients to help protect against this serious and potentially deadly disease. Through this collaboration, Do You Know the Flu?, the organizations aim to arm and educate healthcare professionals to better understand how they have a profound and real impact on a person’s decision to receive an annual flu…

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McCann Awarded Best of Show at ANA’s 2017 Multicultural Awards for Mastercard’s ‘Restroom for All’ at NY Pride Parade

Stuart Mitchell

Well done to McCann for winning Best of Show at the Association of National Advertisers’ 2017 Multicultural Excellence Awards. McCann announces that McCann XBC, its dedicated client unit for Mastercard, was awarded Best of Show at the Association of National Advertisers’ 2017 Multicultural Excellence Awards. The campaign, created for Mastercard’s ‘Restroom for All’, a restroom open to people from all backgrounds and sexual orientation, debuted at the 2016 NY Pride parade. “Creativity is fueled by social inclusion,” said Joyce King Thomas, Chairman and Chief Creative Officer of McCann XBC, the…

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Fundraising Site RallyUp.com Debuts Free Crowdfunding For Nonprofit Causes

Stuart Mitchell

RallyUp.com, a popular fundraising platform for nonprofit organizations, released a new version of its crowdfunding offering on Tuesday. The new release has features similar to other crowdfunding sites like GoFundMe, but RallyUp isn’t charging a fee for its service. Anyone raising money for a nonprofit group such as a charity, school, or church can fundraise on the site. “We released a free crowdfunding option for a couple of reasons,” says Founder and CEO Steve Bernat. “The crowdfunding market has become very saturated at this point. RallyUp offers nine other great…

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Giving Tuesday Gratitude Request: “We Want Your Donor Registration, Not Your Money”

Stuart Mitchell

Instead of requesting donations this Giving Tuesday, the American Society of Transplantation (AST), in partnership with ORGANIZE, are encouraging individuals impacted by an organ donation or transplant to use the power of storytelling to film a short gratitude video to raise awareness about importance of registering to be an organ donor at tribute.co/power2save. The objective of the campaign is to help educate and engage audiences around the critical need for organ transplant research and give them a free way to be engaged on the national holiday of giving back: Giving…

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Zappos Launches ‘Home For The Pawlidayz’ Campaign

Stuart Mitchell

Zappos for Good, Zappos’ dedicated community and charitable arm, has partnered with North Shore Animal League America for the annual ‘Home for the Pawlidayz’ campaign which kicks off on Black Friday and continues through the weekend. Zappos for Good has sponsored over 18,000 pet adoptions to date and aims to reach the 25,000 mark with this year’s ‘Home for the Pawlidayz’ campaign as a final push, tapping the holiday spirit to put more animals in their forever homes! Through Pawlidayz, Zappos will sponsor dog and cat adoptions at pre-selected North Shore…

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