Fairtrade Fortnight 2018: Fairtrade invites you to ‘Come On In’

Fairtrade Fortnight 2018 will challenge the British public to open their doors to Fairtrade and help close the door on the exploitation facing the people who produce the things we love to eat, drink, and wear. The nationwide celebrity fronted campaign ‘Come On In’ will run from Monday 26 February until Sunday 11 March and will invite you to come in to the world of the people who grow our food to see what life can be like when farmers and workers aren’t paid fairly. The campaign will also explore…

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Ketchum CEO joins PRCA Board of Management

Jo-ann Robertson MPRCA, Partner and CEO, London, Ketchum, has been appointed to the Board of Management of the Public Relations and Communications Association (PRCA). Robertson was promoted to the role of CEO earlier this month, after working as Deputy CEO since 2015. She joined Ketchum as MD of Corporate and Public Affairs in 2011, from Weber Shandwick. Robertson began her career as a political activist with the Labour Party, and has taken secondments into the party’s campaigns during the 2005 and 2010 general elections. She has also worked as a…

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IKEA announces Better Chicken Programme for more sustainable agriculture

IKEA Food Services wants to have a positive impact on people, animals and the planet. IKEA Food has developed the Better Programmes to address and focus ambitions for more sustainable agriculture for all major animals in the IKEA food supply chain. Through the Better Chicken Programme IKEA Food aims to ensure broiler chickens are raised in accordance with criteria that promote better welfare such as adequate space (max 30 kg/m2), lighting, enrichment and breeds with improved health outcomes. They work towards responsible use of antibiotics and address key environmental impacts…

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Life is Good creates some high-tech happiness with the Power of Optimism Machine

Lifestyle apparel company Life is Good has brought the power of positivity to life in an incredibly engaging way. Whether a glass is half full or half empty depends largely on a person’s perspective: are they looking at it through a positive or negative lens? Life is Good’s new Power of Optimism Machine uses electroencephalography (EEG) technology to literally demonstrate the power of positive thinking right before people’s eyes. By either thinking of things that make them happy, or viewing a screen showing the brand’s uplifting artwork and phrases, users…

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More than 50,000 children benefiting from swimming Partnership

More than 50,000 Scottish children are benefiting from potentially lifesaving swimming lessons during the first six months of a partnership between Scottish Water and Scottish Swimming. Both are thrilled with the response to the innovative Learn to Swim programme, part of Scottish Swimming’s National Framework for Swimming in Scotland which has already been adopted by more than 17 Leisure Trusts and Local Authorities covering 100 pools across the country. The aim of the National Framework is to provide quality environments for children to learn to swim. The programme could not…

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