Month: February 2018

Shelved PSA Spotlights the Rape Kit Backlog

Stuart Mitchell

Joyful Heart has launched a new national PSA campaign, Shelved, to raise awareness about the untested rape kit backlog and engage the public in helping them solve this problem. Through this campaign, they are seeking to activate grassroots support for their work in state capitols around the country to change the way rape kits are handled, expand survivors’ rights, and ensure every single kit is tested. Every single kit, in every state. Shelved was developed by Invisible Man, founded by Rachel Howald, creative director of Joyful Heart’s successful NO MORE…

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Nickelodeon Celebrates Black History Month With Brand-New Campaign “Our Places, Our History”

Stuart Mitchell

Nickelodeon is celebrating Black History Month with a brand-new series of PSAs set in Charleston, South Carolina, that explore themes of education, culture and cuisine as they relate to African Americans.  Each PSA is narrated by kids and use Charleston, South Carolina’s storied past and rich culture as both a focal point and a backdrop, given how a sited more than 50% of African Americans are able to trace their ancestry to the port of Charleston, which served as a slave-trading center more than a century ago. In the first…

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The BHF smashes Guinness World Records title in show of solidarity for heart patients

Stuart Mitchell

To mark Valentine’s Day this year the British Heart Foundation (BHF) achieved the Guinness World Records™ title for the longest chain of paper hearts with help from almost 18,000 of our supporters. Through our network of over 720 charity shops and thousands of supporters, we asked people to write messages of love and support for their loved ones, people battling heart disease or in memory of those they’ve lost. With the help of volunteers, the charity created a chain of 17,939 hearts, surpassing the previous Guinness World Record of 11,288…

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Unilever announce they will not invest in online platforms that create division

Stuart Mitchell

Unilever CMO, Keith Weed, has called on the industry to collectively build trust back into our systems and society; and announced a new commitment to cut investment in platforms which breed division. In his keynote speech at the IAB Annual Leadership Meeting in Palm Desert, Keith Weed demanded the industry work together to improve transparency and rebuild consumer trust in an era of fake news and toxic online content. Extracts of the Speech “For consumers 2017 was the year of mobile video and voice. However for the industry, if it…

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Bristol art exhibition looks at the people behind ‘homeless’ label

Stuart Mitchell

An art exhibition in Bristol of work produced by local men who have experienced homelessness opened at City Hall on Monday 26 February. ‘Homeless People’ sets out to go behind the ‘homeless’ label by exploring the diversity and individuality of the artists whose work is on display. Each of the men whose work is on show is receiving or has received support from one of the organisations – including The Salvation Army – who are part of Bristol City Council’s ‘Bristol Pathway 1’ homelessness strategy, an initiative that aims to…

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