Playmob Lead Collaboration To Prevent ‘Game Over’ For Our Oceans

The gaming for good organisation Playmob has collaborated with the team behind Dumb Ways to Die to create Dumb Ways to Kill Oceans a playable ad designed to raise awareness of some of the biggest challenges faced by our oceans, educate audiences about the devastating effects we are having on them and highlight small daily actions we can all take to improve the health of our planet’s blue lungs. Also available to play at  www.gamingfortheoceans.org where audiences can dive deeper into critical issues like Plastic Pollution and Coral Reef Degradation,…

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Advocates Welcome:Visit Seattle Debuts #weSEAlove

In a world where positive news narratives can be difficult to find, Seattle is celebrating with the launch of the #weSEAlove campaign and advocates are welcome. Just in time for the city’s renowned Pride celebrations June 23-24, Visit Seattle, the city’s official destination marketing organization, launched the new Instagram account and campaign as a call to arms for all those who believe in the power of humanity, the dignity of the individual and the respect for people of all kinds. For the next 365 days, the account will showcase a…

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A&E / Lifetime´s “Play For Equality” Campaign Transforms Soccer Apparel To Expose The Current Gender Inequality In Mexican Womens Pro Soccer League.

TheBackground: Mexico is one of many countries in the world with an alarming gender inequality index. For Lifetime, a TV Channel owned by A&E Networks, the most important thing is to be the platform that speaks in the name of women.   Lifetime decided to bring light to the fact that the newly formed PROFESSIONAL WOMEN´S FOOTBALL LEAGUE (Liga MX Femenil) is an important example of gender inequality in Mexico, because when it comes to gender inequality soccer is absolutely not the exception. The Idea: Lifetime, the female empowerment TV…

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50-Year-Old Nonprofit Seeks to Advance Mental Wellness in Society

The Mental Health Association of New York City announced today that the nonprofit organization is changing its name to Vibrant Emotional Health. “For 50 years the Mental Health Association of New York City has been at the forefront of mental health delivering groundbreaking solutions, raising public awareness, and being a vital advocate for policy change,” said Kimberly Williams, President & CEO of Vibrant Emotional Health.  “Our new name, Vibrant Emotional Health, communicates our hope for, and commitment to, all who are struggling with mental health and emotional challenges, and for…

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Berlin-based initiative restarts the conversation about equal pay with cheeky music video (NSFW)

Women in the EU earned on average 16% less than men in 2016, according to new data released in March 2018 by Eurostat, the statistics agency of the European Union. Germany reported the widest gap in Western Europe – 22%, ahead of the UK, Italy and France. The gender pay gap for workers in their 20s has also significantly grown as women beginning their careers earn less than their male colleagues.  The subject is not entirely unknown, but almost nobody is paying attention anymore. Berlin-based initiative OhYouWomen briefed Jung von Matt and DELI Pictures Hamburg to…

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