Day: 13 November 2018

Ad Council Announces New Members of Board of Directors

Stuart Mitchell

The Ad Council, America’s leading non-profit organization dedicated to using communications to drive social change, elected new members to its Board of Directors at their fall meeting. The Board is chaired by Linda Boff, Chief Marketing Officer of GE. New members of the Ad Council Board of Directors include: Kasha Cacy, Global CEO, Engine Lisa Caputo, Executive Vice President, Marketing, Communications and Customer Experience, The Travelers Companies, Inc. Lisa Donohue, CEO, Publicis Spine Ernestine Fu, Chairman, Gfycat and Venture Partner, Alsop Louie Partners Amy Fuller, Chief Marketing & Communications Officer,…

Read More

OUTFRONT Media and The Movember Foundation Launch Campaign to Bring Attention to Men’s Health Issues

Stuart Mitchell

OUTFRONT Media Inc. and the Movember Foundation today announced the start of an out-of-home advertising campaign to raise awareness in advance of Movember, the Foundation’s annual campaign to raise funds and awareness for men’s health focused on prostate cancer, testicular cancer, mental health and suicide prevention. Moustaches abound in this campaign, from the Movember Foundation’s classic bristling handlebar to photos of proud moustache-wearing men. The slogan ‘Grow a Mo, Save a Bro,’ is featured prominently in the ads, atop the Foundation’s goal of preventing unnecessary and early death within the…

Read More

New Meatless Campaign Targets Vital Importance of Kidneys to Overall Health

Stuart Mitchell

The National Kidney Foundation (NKF) is partnering with The Monday Campaigns’ global public health initiatives, which include Meatless Monday, to encourage Americans to make healthier changes to their diets. Studies suggest that incorporating meatless options into an overall balanced diet may help slow the progression of kidney disease.  With a catchy promotional campaign and research drawing the connection between overall good health and the vital role kidneys play, this collaborative effort encourages Americans to think about meatless options as a way to help your kidneys. Featuring slogans like “Your kidneys keep…

Read More

Soylent Donates 100,000 Meals to Local New York Food Charities as Part of #SoylentForGood

Stuart Mitchell

Rosa Foods, the makers of Soylent, today announced a 100,000 meal donation to New York partners, Island Harvest Food Bank and City Harvest, as part of their #SoylentForGood initiative. Soylent’s mission is to eliminate unhealthy, unsustainable, and expensive food voids. This donation marks a significant step in Soylent’s campaign to raise awareness about food insecurity and to address the issues surrounding our food supply throughout the country and across the world. To date, #SoylentForGood has donated over 1.6 million meals globally. “Our customers have been incredible partners in helping us…

Read More

LiveMe Launches Social Good Initiative To Raise Awareness And Funding For Charitable Causes

Stuart Mitchell

Live.me Inc., the mobile app developer behind popular live broadcasting app LiveMe, today announced a new social good initiative aimed at raising awareness for charitable causes and shedding light on prominent issues affecting users around the world. Starting this month, LiveMe will host in-app charity campaigns on a regular basis, introducing a new charitable giving experience using the app’s virtual gifting mechanism to drive community engagement and donations for various social causes. LiveMe’s virtual gifting feature gives broadcasters a way to directly monetize their talents and passions. The app allows…

Read More