World’s first Auto Ball Checker a hit globally

FCB and Testicular Cancer New Zealand have unveiled the ‘Testimatic’, the world’s first Auto Ball Checker that is causing a stir across the globe. The device allows men to have their testicles checked for irregularities and lumps without the awkwardness of being face-to-face with a doctor. Men step up to the Testimatic, pull the curtain, drop their pants and wait for a Urologist or GP to reach through a small opening to check their testicles. The whole process only takes 30 seconds. Launched at the New Zealand expo, Big Boys…

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Public Libraries For The Win On Black Friday

The New York Public Library‘s one-day Black Friday campaign touting  the nation’s public libraries as ” the deal of  the season” because “all books are free” ” for unlimited time only” generated thousands of responses on social media and via email —including many that declared NYPL had “won Black Friday” and “won  the internet’ with  the “best Black Friday ad ever.” In one day, the ad generated: Double the number of online library card signups as on a typical day Just over 20,000 page views of nypl.org/blackfriday on launch day (page views jumped to nearly 30,000 in…

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Powerful new film exposes truths behind orphanage ‘industry’ and urges young people not to volunteer in orphanages

A powerful new documentary, which through a coalition called ReThink Orphanages is supported by organisations such as Save the Children, J.K Rowling’s charity Lumos and Hope and Homes for Children, challenges the concept of ‘caring’ and urges young people not to volunteer in orphanages. ‘The Love You Give’, lifts the lid on the orphanage ‘industry’ to expose how global efforts to move towards new models of care for children are being weakened by a constant supply of Western volunteers, who are unwittingly helping to fund a system that is harmful…

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Graduates highlight issues they believe in by photobombing

Hridaynag Kooretti and Axel Livijn Carlman, two graduates from Miami Ad School, New York wanted to remind people of important issues by photobombing their memories. Photobombing is when a person or thing unexpectedly appears in the photograph with the intent of spoiling the photograph. However, these individuals put a positive spin on it with a social message. “Our intent was simple, we wanted to raise awareness of these issues in a thought provoking way. Once we had the concept in mind, we set out to create the T.Shirts and Instagram handle @Thought.Bombs…

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Compassion Calls on Food Industry to #RethinkFish

Compassion in World Farming is turning its focus on fish with the launch of their new #RethinkFish campaign to help improve the welfare of the trillions of fish – both farmed and wild – which are used for human consumption every year. The aim of the campaign is to raise general awareness of the sentience of fish and specifically issues such as overcrowding on intensive fish farms where disease and parasites can thrive, and the inhumane slaughter methods that are widely used. Thanks to programmes like David Attenborough’s Blue Planet,…

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