The Lisa Foundation Teams Up With National Football League Players to Shed Light on Brain Aneurysms

The Lisa Foundation, the leader in the fight against brain aneurysms committed to saving lives around the world, recognizes and thanks the National Football League (NFL) and several of its players for helping raise awareness around the severity of brain aneurysms as part of the My Cause, My Cleats initiative. The program, now in its third year, allows players to custom design their cleats to show support for a cause and foundation that is near and dear to their hearts. Among those supporting national awareness for brain aneurysms, Taylor Gabriel…

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Dow Announces New Actions to Support Global Efforts on Plastic Waste

Dow announced its intention to further invest and develop new global initiatives and solutions that work to prevent and remediate plastic waste in the environment. The initiatives, announced in conjunction with the recent Our Ocean Conference in Bali, Indonesia, include Dow’s commitment to join several other major global brands to become a founding investor in Circulate Capital’s $100 million effort to incubate and finance companies and infrastructure that prevent waste in oceans. Dow also announced at the Conference that it intends to donate an additional $1 million to Ocean Conservancy…

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UNHCR and Silatech sign cooperation agreement to support livelihood programmes for refugees

UNHCR, the UN Refugee Agency, and Silatech signed today a cooperation agreement aimed at supporting UNHCR’s protection and assistance activities for refugees and displaced persons globally. The agreement was signed at UNHCR Headquarters in Geneva in a ceremony attended by Kelly T. Clements, Deputy High Commissioner for Refugees, and Ms. Sabah Ismail Al Haidoos, Chief Executive Officer of Silatech. Spanning a period of five years, the agreement formalizes a commitment by Silatech to support UNHCR’s programmes in the area of livelihoods and economic empowerment with a minimum annual contribution of…

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CBD – A potted history and how not to hash up

The CAP have released a post which talks about “CBD – A potted history and how not to hash up”.  I have enclosed the text of the link below, but please have a look at the CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Consumer awareness of Cannabidiol (CBD) containing products has recently increased and ads for these products are becoming more prolific. CBD products are most commonly sold as oral formulations. CBD containing products can be difficult to classify.…

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Clarity for Consumers: New standards announced for onscreen text

The ASA have released a post stating “Clarity for Consumers: New standards announced for onscreen text”. I have enclosed the text of the link below, but please have a look at the ASA site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Today we have published research that has found that viewers can struggle to read and comprehend text in TV ads that contains important qualifying terms and conditions to an offer, known as on-screen or superimposed text – including what is sometimes referred…

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