Day: 21 February 2019

Pacific Life Foundation Announces $7 Million Giving Program for 2019

Stuart Mitchell

The Pacific Life Foundation announced it plans to give $7 million in charitable funding in 2019. Supporting communities where Pacific Life employees live and work, including Orange County, California; Omaha, Nebraska; and Lynchburg, Virginia, the grants will focus on the areas of arts and culture; civic, community and economic development; environment; education; and health and human services. Totaling more than $3.5 million, the Pacific Life Foundation’s initial 2019 grants were presented to 212 nonprofit agencies on January 29 at its annual grants reception held at Pacific Life’s Newport Beach headquarters.…

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Ashley Stewart Teams up with Susan G. Komen as 2019 Champion Partner

Stuart Mitchell

Ashley Stewart®, is excited to announce a year-long partnership with Susan G. Komen®. Ashley Stewart will stand as a Champion Partner alongside Susan G. Komen’s Champion Partner family of other blue chip brands. Stronger together, the two female power-houses have teamed up in an effort to create a world without breast cancer. A particular focus of their collaboration will be Komen’s “Know Your Girls™” initiative, which, in partnership with the Ad Council, empowers African-American women to have ownership and understanding of their breast health. African-American women are 40% more likely…

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ACLU to Challenge National Emergency Declaration

Stuart Mitchell

The American Civil Liberties Union has announced that it will file a lawsuit challenging President Trump’s emergency powers declaration to secure funds to build a wall along the southern border.  ACLU Executive Director Anthony Romero issued the following statement: “By the president’s very own admission in the Rose Garden, there is no national emergency. He just grew impatient and frustrated with Congress, and decided to move along his promise for a border wall ‘faster.’ This is a patently illegal power grab that hurts American communities and flouts the checks and…

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Love Has No Labels Celebrates Fourth Anniversary with Original Two-Part Facebook Documentary Series in Partnership with Great Big Story Featuring Stories of Unity in the Wake of Crisis

Stuart Mitchell

In celebration of the fourth anniversary of Love Has No Labels, the Ad Council joined Facebook and Great Big Story on the 12 February to premiere the first installment of an original Facebook Anthology showcasing real people from different backgrounds coming together during moments of crisis. The docuseries arrives on the heels of the campaign’s first-ever short film, “Rising,” which challenges viewers to consider why it takes a disaster to bring us together. Hosted by award-winning online personality and filmmaker Jay Shetty, the two-episode docuseries was produced by Great Big Story’s brand…

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Square Enix and Ad Council Form Groundbreaking Partnership Against Bullying

Stuart Mitchell

The Ad Council will work with Square Enix, Inc. to include KINGDOM HEARTS III characters in the anti-bullying campaign, Because of You, with the goal of inspiring teens to build a more inclusive and welcoming community. A new PSA featuring iconic characters from the KINGDOM HEARTS franchise encourages teens to consider the impact that their actions—positive or negative—can have on peers. The innovative program marks the first time the Ad Council has created a PSA with a video game publisher on a social good effort.  Featuring footage from the new…

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