Day: 30 May 2019

People in Need & VMLY&R Prague launch Indebted Children campaign

Stuart Mitchell

Lydia is in danger of prosecution for a debt that occurred when she was a mere eight years old. Thousands more Czech children are in a similar situation. How did this happen? Thousands of children in the Czech Republic are deeply in debt along with tens of thousands more who are now adults who have debts from when they were children. This could be rectified by two legal changes that the Chamber of Deputies, the Czech Republic’s lower house will be debating in the coming weeks. How has this come…

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Roots of Peace and The Leonardo Museum Announce New Partnership to Create Exhibit on Innovation and Global Impact

Stuart Mitchell

On the 500th anniversary of the death of Leonardo da Vinci, The Leonardo Museum of Creativity and Innovation and global humanitarian organization Roots of Peace has announced a new partnership that will feature a new exhibit at the Salt Lake City museum focused on Roots of Peace’s global efforts to remove landmines and help farmers regain a sustainable livelihood on previously war-torn lands. The exhibit, which will open to coincide with the United Nations 68th NGO Conference being held in Salt Lake City in August 2019, will raise awareness of the innovative…

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PRCA launches new 50th anniversary initiative to celebrate the pioneers that shaped our industry

Stuart Mitchell

To coincide with its 50th year anniversary, The Public Relations and Communications Association (PRCA) has today announced the launch of a new initiative to help recognise and celebrate the practitioners who have shaped, changed, and redefined the PR and communications industry. Launched as part of year-long campaign to celebrate 50 years of the PRCA, ‘PR Pioneers 50’ will highlight the actions and achievements of 50 ground breaking practitioners – living or dead – who, over the last 50 years, actively drove PR and communications forward. The PRCA is calling on…

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The Truth About Opioids Campaign Wins Emmy Award

Stuart Mitchell

The youth and young adult opioid misuse prevention and education campaign, The Truth About Opioids, won an Emmy in the Outstanding Special Class – Short Format Daytime Program category at the 46th Annual Daytime Creative Arts Emmy Awards. The winning 6-minute video “Treatment Box: Rebekkah’s Story” brings viewers face to face with the truth about opioids by capturing 26-year-old Rebekkah’s experience with opioid addiction and her journey to recovery. The campaign demonstrates that opioid addiction can happen to anyone after just five days, and helps young people to understand the dangers associated with…

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Prince William backs safer Thames campaign

Stuart Mitchell

HRH The Duke of Cambridge took to the Thames in central London to highlight a new campaign enlisting the public’s help in preventing accidents and self-harm incidents on the tidal river. Prince William met front-line staff from the organisations involved in a new partnership working to reduce the estimated 700 incidents that occur each year on the river, where people’s lives are at risk, either by misadventure, or as the result of suicide attempts. Annually there are around 30 fatalities, the majority of which are linked to mental health issues.…

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