CAP – Think of the children! Issues around harmful emulation

The  ASA/CAP have released a post called: Think of the children! Issues around harmful emulation. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Marketers must take care to ensure that their ads do not condone, encourage or unreasonably feature behaviour that could be harmful to children if emulated.  Here we look to some recent ASA rulings to bring this requirement to life. Implying an…

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Herbal Essences Celebrates LGBTQIA+ Communities with Larger-than-Life Blooming Flower Wall at 2019 World Pride in NYC

Herbal Essences is celebrating 2019 World Pride with a larger-than-life blooming Garden Wall to honor the members of the LGBTQIA+ community who #FlourishWithPride, as well as those who stand with the community. Nature nurtures diversity and Herbal Essences believes everyone should as well. Fifty years ago, the seeds of the modern gay rights movement were planted with the Stonewall Riots. The movement took root, grew, and today, it flourishes like never before. This year, Herbal Essences celebrates what began with Stonewall with a Garden Wall honoring those who #FlourishWithPride, transforming…

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Future Lions winners’ quest for impact

AKQA Future Lions, now in its 14th year, is the official student ideas competition for the Cannes Lions International Festival of Creativity. The 2019 competition encourages students to break through perceived limits, connecting brands with audiences in new ways. This year’s contest attracted over 1,000 entries from a record 444 schools, across 71 nations. Despite the socially neutral brief entries from all over the world have consistently revealed a growing emphasis on ideas themed around societal progress, contribution and positive impact. AKQA founder and CEO Ajaz Ahmed said: “The inspiration…

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Coach Launch New Pride campaign in collaboration with RanaVerse: “Fifty Years Proud”

Fashion design house Coach has launched a new Pride campaign in collaboration with RanaVerse. “Fifty Years Proud” focuses on the five decades from the origin of Pride through the present day. This theme is explored via a dance film directed by Kevin Calero with choreography by Tanisha Scott. The campaign debuts with the launch of the Director’s Cut. Forthcoming films in the series include interviews with members of the LGBTQ+ community discussing key cultural milestones in the LGBTQ+ community’s history.  The interviews feature key figures from each decade, such as…

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Walgreens joins forces with The Skin Cancer Foundation to help educate and encourage the public

Walgreens, is helping to raise awareness about skin health this summer with a series of programs to educate the public about skin cancer risks and the importance of early detection. Through interactive, community-focused events featuring dermatologists, knowledgeable pharmacists and specially-trained beauty consultants, Walgreens will offer free resources to help people protect their skin during the summer months. According to The Skin Cancer Foundation, skin cancer is one of the most common forms of cancer in the United States, and also one of the most preventable. It’s estimated that one in…

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