GSK Consumer Healthcare and CVS Health Launch American Lung Association Awareness Campaign

In support of Lung Cancer Awareness Month, GSK Consumer Healthcare, CVS Health and the American Lung Association’s LUNG FORCE are joining together to help people quit smoking and raise awareness of lung cancer. For every box of Nicorette® or NicoDerm® CQ® purchased at a CVS Pharmacy throughout November, GSK Consumer Healthcare will donate $1 to the American Lung Association’s LUNG FORCE (up to $100,000). All donations will benefit the American Lung Association and its investment in lung cancer research and patient education. The partnership aims to educate smokers on the…

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Alzheimers Association launch Pure Imagination Campaign

In 2016, the world lost one of the great entertainers, Gene Wilder, to Alzheimer’s disease.  In honor of National Alzheimer’s Disease Awareness Month, the Alzheimer’s Association today unveils the Pure Imagination Project, a campaign encouraging people to learn more about the disease and join the efforts to fulfill the organization’s vision of a world without Alzheimer’s. Reflecting the creativity and charm of Willy Wonka, as played by legendary actor Gene Wilder, the new video features the famous “Pure Imagination” scene from “Willy Wonka & the Chocolate Factory,” but reinterprets the…

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J. Walter Thompson London launches Female Tribes Consulting

J. Walter Thompson London is launching an industry first business consultancy called Female Tribes Consulting,out of its leading global Female Tribes Initiative. Female Tribes Consulting takes the insights and understanding from the global Female Tribes Women’s Index study (8,000 Women in 19 countries) and helps clients re-design their businesses through a female lens by delivering a full set of bespoke consultancy products and services. By driving this unrivalled female insight through everything from innovation, R&D and product and service design to employee experience, consumer experience and business behaviours FT Consulting…

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Tesco highlights support for food charities in second Christmas advert

Tesco’s second Christmas advert shines a light on the support given by Tesco colleagues and customers to help people in need through winter. Tesco will this weekend release the second of five Christmas television adverts, highlighting how the retailer and its customers give people in need a little extra help during the festive season. The advert shows a local charity bringing people together to celebrate Christmas and using food donations from a Tesco store to cook a traditional Christmas lunch. Last year, Tesco together with its customers, provided more than…

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Autumn Leaves Launches #ThisIsALZ Campaign To Promote Awareness Of Alzheimer’s Disease

Autumn Leaves®, have announced a new informational initiative to promote awareness of Alzheimer’s disease and other forms of dementia. The month-long #ThisIsALZ campaign coincides with both National Alzheimer’s Awareness month and National Family Caregiver month. It is intended to provide education, information, strategies and support for families facing this devastating illness, and clinical and other healthcare professionals who serve these patients and their families. The centerpiece of the campaign is a dedicated webpage (www.AutumnLeaves.com/ThisIsALZ) that provides links to a growing library of resources – blog articles, tip sheets and videos,…

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