Introduction to global research report ‘The Next Level: The Business Value of Good Internal Communication’

The Global Alliance for Public Relations and Communication Management supports new global research report ‘The Next Level: The Business Value of Good Internal Communication’ published by IC Kollectif. The study looks at internal communication through the lenses of business leaders, communication professionals and academia.

The 166-page report reviews how business leaders perceive internal communication, looks closely at the reality of the practice inside companies and explores how IC professionals can better position themselves as trusted advisors. It draws on interviews with 33 in-house communication professionals and executives representing 20 industries from 25 countries across all continents, contributions from several teachers and researchers, results of a global open-ended survey question, testimonials from C-suite members, and a review of published surveys and research reports.

Click here to download the free report.

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