Leanne Foy MPRCA, General Manager, PRCA MENA (Middle East & North Africa), left the association on 16th August, 2018, after taking PRCA MENA from launch to great success over the last two years.
Foy will be replaced as General Manager by Melissa Cannon MPRCA, who has supported Foy in her role since 1st May, 2018.
Foy is leaving the PRCA to take a lead role at markettiers’ Dubai office.
Loretta Ahmed FPRCA, Chairman, PRCA MENA, said: “I am very sorry to say goodbye to Leanne who has driven the PRCA’s MENA operation since its launch in March 2016. The growth that we’ve seen from PRCA MENA since that launch has been phenomenal, and it is down to the ambition, tenacity, and energy of Leanne who will be much missed by PRCA MENA members.
“I look forward to working closely with Melissa, who I am sure will take the work of PRCA MENA to even greater heights.”
Francis Ingham MPRCA, Director General, PRCA MENA, said: “Leanne’s drive and commitment has been without parallel. We’re sorry to see her go, and wish her well at markettiers. Having created PRCA MENA from day one, I know that Melissa will spread the organisation even more widely and deeply around the region.”
Foy said: “I’ve had a fantastic four years working at PRCA, with the last two setting up PRCA MENA in Dubai. I would like to personally thank Francis Ingham, the PRCA team, and PRCA members and partners for all of their support and guidance, and wish them all well. I have every confidence that Melissa with continue the growth of the organisation and raise the standards in the industry.”
Cannon said: “Leanne has been an integral part of PRCA MENA and in her two years in Dubai has taken the organisation to great heights. My time with Leanne has been invaluable and I want to thank her for the support and time she has dedicated to my development and integration into the organisation. I look forward to taking PRCA MENA forward and continuing her hard work.”
PRCA MENA will continue its growth across the region following the announcement of a Chairman in Egypt, Mohammed El Batta MPRCA, Managing Director, Fekra Communications, in July. PRCA MENA has also recently signed an agreement with IABC for cooperation across EMENA.