Royal Mail and Eye Health UK, the charity responsible for National Eye Health Week, are joining forces to promote the importance of good eye health to millions of households across the UK, with a postmark.
The special National Eye Health Week postmark will appear on all stamped mail delivered by Royal Mail between 21 – 23 September 2017.
It’s hoped the postmark will not only be seen by millions, but also encourage people to think about their eyes and how much they rely on good vision to do everyday things like reading their mail!
Commenting on the collaboration David Cartwright, Chairman of Eye Health UK said: “One million people in the UK suffer with avoidable sight loss that makes doing things like reading difficult, or even, impossible. We hope that when this message drops through people’s letter boxes and raises awareness of the Week it will prompt them to take action to ensure their eyes and vision stay healthy.”
A Royal Mail spokesperson said: “We are really pleased to be joining the campaign to encourage more people to consider the health of their eyes. We hope that this postmark will help spread the message.”
If you would like mail stamped with this you will have to be quick though as the last posting date for National Eye Health Week postmarked mail is today, the 22 September 2017.