Tag: Ad Council

Sesame Workshop and the Ad Council Launch New PSA to Support Mental Health

Stuart Mitchell

Sesame Workshop, the global impact nonprofit behind Sesame Street, launched a new public service announcement (PSA) video with the Ad Council for their “Love, Your Mind” campaign developed with Huntsman Mental Health Institute. The video features Elmo and his friends highlighting the benefits of humming for people’s overall emotional well-being. As part of a multi-year commitment to the emotional well-being of children and families, Sesame Workshop is adding to its robust resource hub on Sesame.org for parents, caregivers, and providers. The Workshop created two new, family-friendly videos in English and…

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New creative assets from the Ad Council, the National Highway Traffic Safety Administration and For Goodness Sakes encourage drivers to keep their eyes forward and put down their cell phones

Stuart Mitchell

In support of Distracted Driving Prevention Month this April, the Ad Council, the National Highway Traffic Safety Administration (NHTSA) and For Goodness Sakes released new creative assets that raise awareness of the dangers of using a cell phone while driving. These new creative assets are an extension of NHTSA and the Ad Council’s ongoing Distracted Driving Prevention campaign to discourage the ever-present temptation for cell phone usage while operating a vehicle. The aim of the creative is to encourage drivers to be more aware of their behavior and avoid distractions…

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“Belonging Begins With Us” Campaign and the Team Up Project Partner on New PSA to Unite Communities Across America

Stuart Mitchell

Belonging Begins With Us,” an Ad Council and American Immigration Council (AIC) campaign, partnered with the Team Up Project to release a new public service advertisement (PSA) encouraging people to come together across lines of difference to cultivate stronger, more connected communities. The Team Up Project – led by founding partners Catholic Charities USA, Habitat for Humanity International, Interfaith America and the YMCA of the USA – seeks to expand relationship-building activities and encourage connection in local communities through shared action. This closely aligns with and uplifts the mission of…

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Smokey Bear Celebrates 80th Birthday with New PSA Honoring His Legacy of Wildfire Prevention

Stuart Mitchell

To celebrate eight decades of Smokey Bear, the USDA Forest Service, the National Association of State Foresters (NASF) and the Ad Council are releasing a new public service advertisement (PSA) paying homage to the legacy of the iconic wildfire prevention campaign. Featuring actor Brian Tyree Henry as the new voice of Smokey Bear, the nostalgic film highlights Smokey’s longstanding presence in American culture and critical message that reminds audiences “Only You Can Prevent Wildfires.”   Since 1944, Smokey Bear’s wildfire prevention campaign has been singular in focus: to educate the…

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The “Love Has No Labels” Campaign and WWE® Expand Partnership by Celebrating Heritage Months Throughout the Year

Stuart Mitchell

WWE®, part of TKO Group Holdings, and the Ad Council’s award-winning “Love Has No Labels” campaign announced an expansion of their partnership. As part of this broader partnership, “Love Has No Labels” will be WWE’s first official heritage month partner, developing new work through the iconic campaign to promote the acceptance and inclusion of all people across race, religion, gender identity, sexual orientation, age and disability. To launch the expanded partnership, WWE will release an exclusive merchandise collection with unique designs highlighting various heritage months including Black History, Women’s History,…

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