Future Lions winners’ quest for impact

AKQA Future Lions, now in its 14th year, is the official student ideas competition for the Cannes Lions International Festival of Creativity. The 2019 competition encourages students to break through perceived limits, connecting brands with audiences in new ways. This year’s contest attracted over 1,000 entries from a record 444 schools, across 71 nations. Despite the socially neutral brief entries from all over the world have consistently revealed a growing emphasis on ideas themed around societal progress, contribution and positive impact. AKQA founder and CEO Ajaz Ahmed said: “The inspiration…

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