Tag: alzheimers

Cure Alzheimer’s Fund Working with FACT Goods to Help Fund Research into Alzheimer’s Disease

Stuart Mitchell

Cure Alzheimer’s Fund has announced that it is working with clothing manufacturer FACT Goods to help fund research into Alzheimer’s disease. FACT Goods has created a line of inspirational clothing for men, women, and children and will donate 25% of their proceeds to charitable organizations, including Cure Alzheimer’s Fund, a non-profit dedicated to funding the most promising research to prevent, slow or reverse Alzheimer’s disease.  The mission of FACT Goods, founded in November 2017 and launched in January 2018, is to offer products emblazoned with positive messages that help to…

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VR helps dementia sufferers by transporting them back in time

Stuart Mitchell

The Wayback is a virtual reality film series designed to help those living with Alzheimer’s and their carers. The free to use resource harnesses the power of the latest Virtual Reality technology, allowing those living with the condition to fully immerse themselves in moments of the past.  Developed with advice from leading experts in dementia care, ‘The Wayback’ is designed to stimulate memories and take viewers back to a time when they didn’t have the degenerative disease. The pilot film focuses on the Queen’s Coronation on June 2nd, 1953.  Producers…

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Mechanica and Seniorlink launch “My Wish” Campaign

Stuart Mitchell

Creative agency Mechanica and care company Seniorlink have launched a new campaign “My Wish”, which highlights the effect diseases, in this case alzheimer’s, has on caregivers. The Campaign was launched to celebrate National Family Caregivers Month. The campaign follows the success of SeniorLink’s “Thank You Caregiver Nation” campaign last year and continues the ongoing effort to support the over 50 million family caregivers around the country. “As loved ones care for someone who is experiencing a steady decline in mental and physical abilities, they themselves often suffer declining health, and experience higher levels of…

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Lyca Group to raise vital funds and awareness for Alzheimers amongst BAME communities

Stuart Mitchell

Lyca Group has pledged to donate £100,000 to Alzheimer’s Research UK to kick-off a year-long charity partnership and to raise awareness of dementia among black, Asian, and minority ethnic (BAME) communities. Lyca Group is a British multinational corporation delivering high-quality, low-cost products and services, including flagship business Lycamobile, to communities around the world across Telecommunications, Entertainment, Travel, Healthcare, Media, Technology, Financial Services, Marketing and Hospitality. The initial £100,000 donation will be used to fund groundbreaking dementia research being led from University College London (UCL) and over the next 12 months,…

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Ricoh to launch campaigns with Alzheimer’s Research UK

Stuart Mitchell

Ricoh is tackling dementia through a pan-European partnership with Alzheimer’s Research, Europe’s leading dementia research charity. The partnership will see Ricoh and Alzheimer’s Research co-produce a number of awareness campaigns, leveraging Ricoh’s printing technologies and digital capabilities. Ricoh will also take part in generating much-needed research funding through a series of volunteering activities. The funds raised will support world-class researchers as they work to grow the body of science behind the complex diseases that cause dementia, most commonly Alzheimer’s disease. Participating Ricoh companies in Europe will also host a range…

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