Ad Council, AMA, and CDC Urge Flu Vaccinations with “Get My Flu Shot” Campaign

The Ad Council, American Medical Association (AMA), Centers for Disease Control and Prevention (CDC), and CDC Foundation today launched their annual campaign to motivate more people to get vaccinated against seasonal influenza (flu) to protect themselves and their loved ones. As the holidays approach, the organizations are reissuing their Get My Flu Shot campaign PSAs nationwide to reach people with the message that a flu shot can help you stay healthy, reduce your risk of severe outcomes, such as hospitalization and death, and avoid missing work, school, or special moments…

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CDC, AMA, and Ad Council Urge Flu Vaccinations to Reduce Flu Hospitalizations Amid COVID-19 Concerns

The Ad Council, the American Medical Association (AMA), the Centers for Disease Control and Prevention (CDC) and the CDC Foundation today announced a new effort to encourage more people to get vaccinated against seasonal flu. While flu activity was unusually low during the 2020-2021 flu season—due largely to COVID-19 mitigation measures like wearing masks, school and work closures, and physical distancing—the threat of flu is likely far greater this year with many of those mitigation measures in decline. During a severe season, flu has resulted in as many as 41…

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New PSA Campaign Urges Americans to Bring High Blood Pressure Under Control

We covered this previously but this a lot more detailed, the American Heart Association (AHA), American Stroke Association (ASA), and the American Medical Association (AMA) have announced a new public service awareness (PSA) campaign in partnership with the Ad Council. The campaign seeks to raise awareness of the serious, life-altering consequences of uncontrolled high blood pressure, and motivate people to work with their doctor on developing and committing to a treatment plan to manage their blood pressure. Launched on the heels of a new guideline that means more people will…

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8 Ethical Marketing Resources

I thought it might be nice to include some links which might help some Ethical Marketers, these come from a variety of places so may not be applicable to your country or area, so please check appropriately. Some interesting articles: https://www.monster.com/career-advice/article/ethics-in-marketing – Monster’s Four Ethical Dilemmas in Marketing by Francesca Di Meglio http://blog.socialcontentmarketing.com/7-ethical-dilemmas-faced-in-social-media-marketing/ – 7 Ethical Dilemma’s faced in Ethical Marketing by Dr Jim Barry http://smallbusiness.chron.com/five-principles-enlightened-marketing-49189.html – 5 principles of enlightened marketing by Scott Thompson http://www.marketing91.com/ethical-marketing/  – Ethical marketing and its role in running an ethical business By Hitesh Bhasin…

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