Sustainability Now Drives More Consumer Purchasing Decisions, According to New Data from 2019 Paper & Packaging Consumer Trends Report

The majority of consumers include sustainability among the most important factors when determining their spending habits, according to new data released by Asia Pulp & Paper (APP) Sinar Mas from the 2019 Paper & Packaging Consumer Trends Report. The report finds that environmental sustainability is a driving factor for 53% of Americans when making any type of product purchase decision. Three in five adults (61%) would be willing to pay more for food products packaged in sustainable materials, with 35% saying they would be open to paying up to 10% more.…

Read More