The Ad Council and Autism Speaks partner with Sesame Workshop to encourage early screening for autism in new multimedia public service campaign

Though autism can be reliably diagnosed as early as age 18 months, most children aren’t diagnosed until between 4 and 5 years old—and studies indicate that age is even higher for low-income and minority children. A new bilingual awareness campaign featuring Julia, a four-year-old Sesame Street Muppet with autism, launched today to promote early screening and diagnosis, which can open a world of possibilities for the estimated 1 in 59 children with autism. The multimedia campaign, including new video public service announcements, grew out of a partnership between the Ad…

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Autism Speaks aims to create a more inclusive world for the 70 million people with autism through new World Autism Month efforts

During World Autism Month, Autism Speaks is inviting people around the globe to create a more inclusive world for the 70 million people with autism worldwide. In addition to encouraging people to take the Pledge to Light It Up Blue, a new public awareness campaign and tools in both English and Spanish are being introduced to empower parents to have children screened for autism early and seek a diagnosis if necessary.    To highlight the importance of early screening for autism, a new public awareness campaign featuring Julia, a Sesame Street…

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