Centrepoint and GOOD launch Big Broth

Social purpose and charity marketing agency GOOD have been appointed by Centrepoint to deliver the mass activation of their brand new featured fundraising event “Big Broth”. Big Broth is a new initiative that was kicked off in early 2018 with a search to find the nation’s tastiest homemade soup. The winner had their soup put into production by Yorkshire Provender, with 20p per pack going to Centrepoint. The next stage is to turn Big Broth into a huge nationwide event, that everyone across the country can join in with. Richard…

Read More