Boys and Girls Clubs of Canada Launch Kid Of Privilege Campaign

Boys and Girls Clubs of Canada is launching a new brand campaign that demonstrates how the organization is positively changing the trajectory of kids’ lives. The role of the campaign, created by idea shop Mackie Biernacki, is to underline the beneficial work that Clubs do across Canada. Boys and Girls Clubs are a safe haven for kids during critical out-of-school hours. We know that what kids and teenagers do when school is out can be incredibly pivotal to their future. Those few hours each day at a Boys and Girls…

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