Morton Salt Launch “Erase Food Waste” Campaign

About 40% of food produced in the U.S. goes to waste. Morton Salt wants to make food waste disappear with its new “Erase Food Waste” campaign developed to help educate consumers about the issue and create opportunities for broad-scale change. Morton Salt’s “Erase Food Waste” campaign kicks off with a thought-provoking video series produced in collaboration with Oscar-nominated director Bryan Buckley. The videos will run on digital and social platforms during the holiday season, when significantly more food waste occurs. “We want to change the way people think about food…

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National Press Club to Hand-Deliver Petitions to El Paso Detention Facility This Friday, Dec. 22 Calling For Release of Press Freedom Award Winner Emilio Gutierrez

One week after the National Press Club launched their campaign on change.org more than 16,500 people have signed the petition calling for the release of detained Mexican journalist Emilio Gutierrez. On Dec. 22 the National Press Club’s Executive Director Bill McCarren will hand-deliver those signatures to the detention facility in El Paso, TX where Gutierrez is being held. After visiting the detention facility, McCarren will meet with Gutierrez’s attorney Eduardo Beckett and local officials at El Paso’s Bridge of the Americas Port of Entry before making their way to La…

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Old Navy Donates $1 Million to Boys & Girls Clubs on #GivingTuesday Following Black Friday Campaign

Timed to Giving Tuesday, Old Navy is donating $1 million to Boys & Girls Clubs after a successful Black Friday trigger donation campaign. On Black Friday, Old Navy offered customers the opportunity to get cozy while giving back. For every pair of $1 Cozy Socks purchased in-store on Black Friday, Old Navy pledged $1 to Boys & Girls Clubs, up to $1 million. Customers paid it forward and stocked up on the playful novelty print socks. Over 2 million pairs of cozy socks were sold, enough to line the entire…

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Anthony Anderson Partners with Novo Nordisk to Launch “Get Real About Diabetes” Campaign

Anthony Anderson, star of ABC’s hit comedy “black-ish,” wants to help people get real about diabetes. Today on World Diabetes Day, he kicks off “Get Real About Diabetes™,” a collaboration with Novo Nordisk to help people like himself who are living with type 2 diabetes get more support and education on the importance of managing their disease. “Get Real About Diabetes™” offers motivation for patients needing an extra boost and encouragement to recommit to their diabetes treatment care plan. The three-time Emmy-nominated Anderson, age 47, was diagnosed with type 2…

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Havas Life Partners with Coalition for the Homeless for #SocksForBlocks Campaign

Marketing Agency Havas Life has partnered with the Coalition for the Homeless – the United States’ oldest advocacy and direct service organization helping homeless men, women and children – to launch the #SocksForBlocks initiative, which invites New Yorkers to donate new socks and other items like razors, underwear, hats, gloves, feminine products and toiletries. On Wednesday, Nov. 22, the day before Thanksgiving, Havas Life employees will collectively walk 10 miles of New York City blocks to distribute the essential items in packaged bags. The homeless walk an average of 10…

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