Kraft Heinz Cements Climate Ambition, Commits to Carbon Neutrality by 2050

The Kraft Heinz Company has announced a pledge to achieve net zero greenhouse gas (“GHG”) emissions across its operational footprint (Scope 1 and Scope 2) and entire global supply chain (Scope 3) by 2050, reaffirming the Company’s commitment to contribute to global efforts to reduce the ongoing threat of climate change. As a milestone on its path to achieving net zero emissions, it will target a near-term emissions reduction of 50% by 2030 across all three scopes. Key focus areas of Kraft Heinz’s net zero program include: Promoting regenerative and…

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Portland Cement Association Announces 2022 Focus for Roadmap to Carbon Neutrality

Portland Cement Association (PCA) President and CEO Mike Ireland, Senior Vice President and Chief Economist Ed Sullivan, and Senior Vice President of Sustainability Rick Bohan unveiled the near-term goals and 2022 focus for the cement and concrete industry’s Roadmap to Carbon Neutrality, a plan to make the entire value chain carbon neutral by 2050, at the 2022 World of Concrete in Las Vegas, Nevada.  Following the launch of the Roadmap in October 2021, PCA’s 2022 priority for advancing the journey to value chain carbon neutrality will be to focus on…

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Alibaba Group Announces Carbon Neutrality Goal by 2030

Alibaba Group Holding Limited has announced a pledge to achieve carbon neutrality in its own operations by 2030 and introduced a Scope 3+ target, a pioneering initiative aiming to facilitate 1.5 gigatons of decarbonization across its business ecosystem by 2035. Details about its goals, including thinking and definition of the newly introduced concept of Scope 3+, are shared in the inaugural Alibaba Carbon Neutrality Action Report. Alibaba aims to provide updates annually with progress verified by accredited auditors. “We aspire to be a force for positive, innovative change in society.…

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ASA – Updated ‘cheat sheet’ to help Love Islanders understand when to use #ad on posts

The ASA/CAP have released a post called: Updated ‘cheat sheet’ to help Love Islanders understand when to use #ad on posts. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. We’ve partnered once more with ITV to help Love Island contestants understand the advertising rules on social media, which apply to all influencers and celebrities, by publishing an updated cheat sheet explaining the ad rules. Given…

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VistaJet commits to carbon neutrality by 2025

VistaJet commits to carbon neutrality by 2025 and spearheads the call for change — working with, and pushing, the industry to go further than the current goal of a 50% reduction of emissions by 2050 set by civil aviation industry bodies, IATA and the global business aviation community. Aviation plays a crucial role in driving the global economy as well as connecting people and countries around the world. While it is impossible to imagine a world without air mobility, and as travel continues to be a necessity for many companies…

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