AnalogFolk launches first consumer campaign for Coalition for Reform in Political Advertising

AnalogFolk is proud to support the Coalition for Reform in Political Advertising in creating and launching its first consumer campaign demanding government legislation to stop lies in political advertising. The impactful creative uses language and iconography from fairy tales to make the point that fictional claims should have no place in political campaigning, and uses the tagline ‘It’s time to separate the real from the make believe’. The campaign is running across social media, online and across outdoor sites and encourages viewers to sign a petition at change.org/p/reformpoliticalads that demands…

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AnalogFolk First Agency to Support the Coalition for Reform in Political Advertising

AnalogFolk becomes the first advertising agency to join the Coalition for Reform in Political Advertising. The coalition is a non-profit organisation, founded by Benedict Pringle (founder of politicaladvertising.co.uk) and Alex Tait (formerly Media and Marketing Services Director, Unilever). It is non-partisan and politically neutral, and is calling on Parliament to implement a four-point plan to improve the transparency and accuracy of discourse, around our elections, by reforming political advertising in the following ways: Legislate so that all paid-for political adverts can be viewed by the public Create a body to regulate…

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