The Ocean Cleanup and The Coca-Cola Company Mark Partnership Milestone in Vietnam

Boyan Slat, founder and CEO of The Ocean Cleanup, visited the sites of operational and upcoming river Interceptor™ projects in Vietnam and Thailand in April 2022 to build awareness of his non-profit’s vision, it’s global partnership with The Coca-Cola Company, and to secure additional stakeholder and investor support. As a global implementation partner, Coca-Cola is leveraging its scale and network to help The Ocean Cleanup trial and validate its portfolio of Interceptor solutions to help stem the tide of plastic pollution entering the world’s oceans. The partnership is working to…

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Coca Cola announces industry leading target for reusable packaging

The Coca-Cola Company has announced an industry-leading goal to significantly boost its use of reusable packaging. By 2030, the company aims to have at least 25% of all beverages globally across its portfolio of brands sold in refillable/returnable glass or plastic bottles, or in refillable containers through traditional fountain or Coca-Cola Freestyle dispensers.  “We continue to put consumers at the center of all we do,” said Elaine Bowers Coventry, Chief Customer & Commercial Officer, The Coca-Cola Company. “One way to do that is by offering sustainable packaging types. Accelerating use of reusable packages provides added value for…

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Environmental NGOs express “disappointment” and “concern” over Coca-Cola’s recent advert in joint letter to WRAP

Environmental organisation City to Sea has today sent a joint open letter to WRAP  which is co-signed by 6 other NGO’s including Greenpeace and Friends of the Earth to express their collective “disappoint” and “concern” regarding Coca-Cola’s recent ‘Round in Circles’ advertising campaign which attempts to redefine the word single-use. The advert they claim, will “disrupt consumer understanding of what is meant by ‘single use’ packaging” and “sets a dangerous precedent to the industry and poses a real and immediate threat to progress being made on reducing single-use plastic.”  The…

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Coca-Cola announces a billion euros of investments over the next five years in support of sustainable development in France

At the occasion of the Choose France Summit, Coca-Cola Chairman and CEO James Quincey announces a major investment plan over the next five years as part of the company’s long-term commitment to France. This investment plan will be discussed during a meeting between James Quincey and President Emmanuel Macron on Monday January 20th in the frame of the Summit. The Coca-Cola Company and Coca-Cola European Partners (CCEP), the primary bottling partner in the country, together plan to invest as much as one billion euros behind the introduction of new products…

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Coca Cola is misleading the public over single-use plastic bottles, says environmental campaigners in ASA complaint

Coca Cola is attempting to mislead the public about the environmental impact of its plastic bottles by suggesting they are not ‘single-use’ say plastic campaigning organisation, City to Sea in a complaint submitted this week to the Advertising Standards Agency ASA. The company’s recent advertising campaign claims “single-use plastic bottles are only single-use if they are thrown away”, with ads appearing in newspapers and tube stations. City to Sea have as a result, submitted a formal complaint to the (ASA) arguing that Coca-Cola misrepresents a commonly held definition of the word ‘single-use,’…

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