New Zealand Book Council Release Book Trailers

A new campaign from the New Zealand Book Council (NZBC) and Colenso BBDO aims to address declining literacy rates, by encouraging Kiwi kids to read the books that inspired some of their favourite movies. Jo Cribb, CEO, NZBC Says : “From The Hunger Games to Harry Potter, some of the world’s biggest films were actually based on books. So we thought – if that link already exists, let’s make the most of it.” The Book Council state on their website: Here at the Book Council we’re determined that more New…

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For Pride 2018, Spark and Colenso BBDO invite Kiwis to voice their appreciation of LGBTQI+ community by saying #thankstoyou

For Pride 2018, Spark is celebrating the organisations and individuals who have helped move forward perceptions and attitudes towards rainbow communities over the years. The campaign, created by Colenso BBDO, invites Kiwis who have been positively influenced by the rainbow community and its allies to voice their appreciation by saying #thankstoyou. #Thankstoyou acknowledges that the efforts of individuals and organisations within the rainbow community over the years now mean that younger generations are growing up in a country that’s becoming more accepting, loving and respectful. The key creative from the…

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