The U.S. and Canada should launch a high-profile You Are Ready campaign to encourage women-led entrepreneurship, says the Canada-U.S. Council for Advancement of Women Entrepreneurs and Business Leaders. The Council’s third report, titled Attracting Women Entrepreneurs, Encouraging Women to Start Businesses, expresses confidence that such a campaign would boost the two countries’ competitive advantage in the global economy. “We believe that a campaign along the lines of Canada’s Own the Podium program ahead of the 2010 Winter Olympics in Vancouver could lay the foundation for a huge increase in the…
Read MoreCanadian PM hails Canada-U.S. and Welcomes Council calls for high-profile campaign to encourage women entrepreneurs
