UK Wide Campaign Launched To Recognise Hard Work Of Low-Paid Key Workers With A Real Living Wage

A new joint campaign calling for more businesses to pay the real Living Wage has been unveiled. The advertising campaign has been designed by advertising agency Creature and launched by the Living Wage Foundation across Clear Channel’s Out of Home media space in towns and cities around the UK.   The aim of the campaign is to highlight the important work of many low paid “key workers” such as cleaners, care workers, and delivery drivers who are working on the front line during the pandemic but still not getting the pay they deserve. We were…

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British Red Cross Launches New Film To Show The Power Of Kindness

Creature is proud to unveil a new 60” film for the British Red Cross –showcasing the Power of Kindness. This follows extensive work Creature have been undertaking with the British Red Cross to help articulate their core brand promise. Being one of the most recognisable brandsin the world, the incredible work the Red Cross does overseas is widely understood. However, their work in the UK is less well known, and it’s these small ways in which anyone can make a difference through the power of kindness, that the film aims…

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