New streetwear brand Dayglo Monkey, a new clothing brand supporting gorilla and orangutan charities, launched on the 1st July. Despite not being a month old it is already heading towards its first thousand followers on instagram and seems to have found an audience in people with niche interests and belong to subcultures, such as surfers, graffiti artists, and skaters. The brand has even made its way as far as Italy, with italian celebrity Laura Ciriaco, who competed on Italy’s version of The Voice last year, showing off her Dayglo Monkey…
Read MoreNew streetwear brand launches with a sense of social responsibility
