Past Campaigns – Ikea – Dining Room

Ikea - Dining

It’s incredible to think that only 5 years ago JC Penney were boycotted by One Million Moms for featuring a lesbian couple in one of their mother’s day ads, and yet nearly 20 years before that in 1994 Ikea broke convention and featured a gay couple in one of their ads. At the time Fred Danzig, editor of the trade magazine Advertising Age said: “It is one small step for Madison Avenue, but it is one giant leap for the gay community, there has never been anything like this before.”…

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