Southpaw creates“Don’t look the other way” Christmas campaign for YMCA

This is a Campaign I got the info on before Christmas but that got lost in the number of stuff coming through, so I want to apologise to the YMCA and Southpaw but I wanted to highlight this so apologies it’s a bit late. The YMCA are encouraging people to acknowledge the homeless without judging this Christmas, with a new film created by Southpaw. The Tunbridge Wells-based agency created the emotive campaign, using the tagline “Don’t look the other way”, for the West Kent YMCA to raise awareness of youth homelessness…

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