Don’t Panic Appointed as The Wildlife Trusts’ Agency of Record

Environmental charity, The Wildlife Trusts, has appointed the independent creative agency, Don’t Panic as its agency of record, after a competitive pitch against five other agencies. Don’t Panic has been briefed to create a nationwide campaign delivering strategy, overarching campaign concept, creative executions, production, distribution and media buys. In what The Wildlife Trusts hopes will become their biggest public engagement campaign; their  2019 ambition is to stop the decline of the UK’s wildlife by galvanising the public into taking action for its recovery, including a call for strong laws to…

Read More

The Motor Neurone Disease Association Appoints Don’t Panic as AOR

The Motor Neurone Disease Association (MNDA), who fund and promote global research into motor neurone disease (MND) providing support to people across the UK, have appointed the independent creative agency Don’t Panic as their agency of record. After a competitive pitch, Don’t Panic have won the account, they will now look after all of MND Association’s above the line and digital strategy and campaigns. Colin Morris, Head of Digital & Communications at MND Association said “Everyone involved with the MDNA knows MND is a devastating disease. We want the public…

Read More

Sumatran Orangutan Society launch poignant film showing much-loved Jungle Book characters homeless and displaced across some of the world’s biggest urban cities.

Wildlife charity Sumatran Orangutan Society (SOS) has launched ‘Concrete Jungle’, a poignant short film, to raise awareness of the devastating impacts of forest destruction in Sumatra’s Leuser Ecosystem and promote their Rainforest Home Appeal. The film, created by Don’t Panic and produced by Eddy, shows much-loved iconic jungle characters struggling to survive on grey city streets, having lost their natural rainforest habitats. SOS hopes the film will encourage donations to their Rainforest Home Appeal, with which they aim to buy an 890 acre plot of land called Cinta Raja and…

Read More

Don’t Panic and Caviar team up to produce film for Childline

Between 2016 and 2017, there was 60,352 visits to the Childline web pages about issues surrounding ethnicity and culture, including racist bullying. Discrimination has increased significantly in the current political climate, often starting out as joking behaviour and later escalating to bullying. Childline has revealed the high level of discrimination alongside an empowering and thought provoking film, illustrating  the various  types of prejudice that young people experience. The film was created by Don’t Panic and produced by Caviar to demonstrate that young people are not alone in their experiences, and…

Read More

Oxfam launches new film to demonstrate the devastating effects of tax dodging.

Companies dodge approx. £78bn in tax in poor countries annually. Today Oxfam reveals that just a third of this is enough to cover the bill for essential healthcare that could prevent the needless deaths of eight million mothers, babies and children. Oxfam today reveals this information alongside a hard-hitting film illustrating the human cost of tax avoidance on the world’s poorest. The film was created by Don’t Panic and produced by Stink Films, MPC and Whitehouse to demonstrate that there is a global heist hitting the poorest the hardest, and…

Read More