Dove campaign targets foreign tourists to question stereotypes created about women’s bodies during Carnival in Brazil

According to a groundbreaking survey by Dove, 80% of Brazilian women reveal feeling uncomfortable and disrespected by stereotypes about their bodies perpetuated by people worldwide. In support of combating this reality, the brand presents the campaign #RealBrazilianWomen, which questions the image of Brazilian women, constantly sexualized and reduced to their appearance, especially by foreign tourists. The campaign aims to broaden the debate, raise awareness, and spark reflection on the topic within and outside the country, especially in the summer, when the female body is most prominent. The campaign begins during…

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Dove’s new reforestation project to restore nature’s real beauty

In partnership with the Rimba Collective, Dove will help protect and restore 123,000 acres of rainforest in Southeast Asia – an area 8x the size of Manhattan over five years. For years, Dove, one of the biggest brands in our business, has acted on consumer demands for transparency, sustainability and purpose, setting out to reduce its impact on the natural world. Dove moved to 100% recycled bottles in the US and Europe in 2019; it’s committed to a 50% reduction in virgin plastic by 2025;* has launched refillable and concentrated…

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Getty Images and Dove Announce Winners of #ShowUs Grants Highlighting Inclusive Visual Stories Around Women and Aging

Getty Images, a preeminent global visual content creator and marketplace, in partnership with Dove, has announced the winners of the #ShowUs Grant, Beauty Has No Age Limit, awarding two photographers US$5,000 each to pursue their stories which shatter stereotypes and conventions celebrating women and aging. Launched on the three-year anniversary of Project #ShowUs, these grants look to honour the full spectrum of diverse experiences – showing that beauty has no age limit – and all experiences are valid, welcome, and appreciated. Submissions were judged on criteria looking to shatter stereotypes and conventions…

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Getty Images and Dove Launch New #ShowUs Grant – Beauty Has No Age Limit 

Getty Images, a preeminent global visual content creator and marketplace, in partnership with Dove, has today announced the launch of the latest #ShowUs Grant, Beauty Has No Age Limit. Designed to support emerging talent, the #ShowUs Grant will award two grants of US$5,000 to women, female-identifying and non-binary commercial photographers and videographers from around the world who are using their talents to create inclusive visual stories which shatter stereotypes and conventions celebrating women and aging.   In Getty Images’ latest Visual GPS market research, 2 in 3 women worldwide say they…

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Dove Launches ‘As Early As Five’ To Illuminate How Young Race-Based Hair Discrimination Starts In Ongoing Effort To Pass The Crown Act In Remaining 36 U.S. States

Dove has released a NEW body of research, “Dove 2021 CROWN Research Study for Girls,” unveiling the alarming rate and young age at which Black girls experience hair discrimination in schools. As part of the brand’s ongoing commitment to ending race-based hair discrimination via The CROWN Act legislation (Creating a Respectful and Open World for Natural Hair), the study reveals that 53% of Black mothers, whose daughters have experienced hair discrimination, say their daughters experienced the discrimination as early as 5 years old, and approximately 86% of Black teens who…

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