A Good Month for Equality – But Only a Start

It’s been a great month or so for both diversity and equality within the industry. First of all it’s been great that there have now been agencies who are certified by 3%. 72andSunny and VML have become the first 3% Certified Agencies. In 2015, 3% announced the development of the Certification program which would help to further promote gender equality and inclusion at advertising/creative agencies. After conducting extensive research and surveying dozens of agencies of varying sizes, 3% developed a benchmarking platform which identified the current state of the industry…

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JWT #DrawALine for UN Women UK

The time has come to draw a line to end violence against women and girls forever. This year, as part of UN Women’s annual global initiative to ‘Orange the World’ to symbolise a brighter future without violence, UN Women NC UK is launching a powerful homegrown campaign, #drawaline, asking the public to help us end the silence and to bring about change. As #metoo and its spin offs reverberate through social and other media, both women and men are finding the strength to confront past and present attackers. Despite this,…

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