IT’S A PENALTY Kicks Off Global Campaign to End Human Trafficking Ahead of Super Bowl LIV

It’s a Penalty launched its eighth global Super Bowl campaign focused on harnessing the power of sport to prevent abuse, exploitation and trafficking. Launched in collaboration with founding partner, A21, It’s a Penalty’s 2020 campaign is dedicated to educating sports fans and the general public on what classifies as human trafficking and the subsequent penalties tied to those offenses. Knowing that large events, such as the Super Bowl, can lead to increased instances of human trafficking due to an influx of visitors, the campaign aims to inform people not only on…

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