ASA – Enforcement Notice: advertising of cryptocurrencies

The ASA/CAP have released a post called: Enforcement Notice: advertising of cryptocurrencies. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Ads for cryptoassets are a “red alert” priority issue for the ASA and CAP. Following a series of ASA rulings, on Tuesday 22 March we published an enforcement notice about the advertising of cryptocurrencies, including guidance for advertisers. Advertisers should immediately review the guidance…

Read More

Advertised delivery restrictions and surcharges

CAP has published a new Enforcement Notice on Advertised Delivery Restrictions and Surcharges which is applicable to advertisers across the UK. They go into more detail on their website which is copied below: Online and distance sellers who use parcel delivery services must ensure their ads are in line with the Notice by 31 May 2018. The Compliance team will take targeted enforcement action from this date to ensure a level-playing-field, which may include – where advertisers are unwilling to comply – referral to our legal backstop. Consumers going postal…

Read More