Tag: equality

AMV BBDO and their Client Libresse Sign the Free the Bid Pledge

Stuart Mitchell

Free the Bid, the pledge to give women directors a voice in advertising have announced that UK agency AMV BBDO and their client Libresse (Bodyform / Nana / Saba / Nosotros) have signed their pledge. On a news item on their website the companies comnfitr their commitment to the pledge. AMV BBDO’s Executive Head of Production Francine Linsey said:  “I love “Free The Bid”, it’s an inspiring initiative which seeks and drives much needed change in our industry. Attracting, engaging and supporting talented women and giving them equal opportunities is…

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Scotland backs Gender representation on public boards

Stuart Mitchell

The Scottish Parliament has approved the Gender Representation on Public Boards (Scotland) Bill in principle after a stage one debate. The bill sets an objective for public boards that 50% of their non-executive members are women. It also requires steps to be taken to encourage women to apply to become non-executive members of public boards. Evidence shows that diversity leads to better decision making and ultimately, better performance. Equalities Secretary Angela Constance said:  “At its heart this bill is equality for women. It is about this Parliament using the powers…

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UK Prime Minister calls on companies to take steps to improve workplace equality.

Stuart Mitchell

The UK Prime Minister announces new drive to improve workplace equality – calling on more companies to report their gender pay gap and take action to close it. New figures published this week by the ONS show the UK’s overall gender pay gap rising marginally to 18.4%, but the gap for full-time workers falling to a record low – from 9.4% in 2016 to 9.1% in 2017. To close the gender pay gap further, the Prime Minister is calling on companies to: improve the pipeline to ensure progress on female…

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She Says Launches #51days51ways Campaign to Showcase Equality Issues

Stuart Mitchell

SheSays, an award-winning global network organization focused on the engagement, education and advancement of women in the creative industries, has launched a new campaign called #51days51ways. According to a report from the Guardian, from Friday November 10th every woman in the UK will work for free until the end of year due to the current pay gap. That’s 51 days! All of those at She Says want it to be zero ASAP. She Says presents #51days51ways on how to close the gender pay gap. They encourage people to use the hashtag to…

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CBS And ANA New Multi-Pronged Partnership Supporting #SeeHer Initiative

Stuart Mitchell

CBS Corporation and the Association of National Advertisers (ANA) have announced a new multi-pronged partnership supporting the #SeeHer initiative and its mission to accurately portray girls and women in media. The goal of #SeeHer is for women and girls, by 2020, to see themselves reflected as they truly are. Working with #SeeHer, CBS will deliver on-air, online, and behind-the-scenes opportunities to promote the initiative’s mission, joining in the fight against conscious and unconscious gender bias in advertising and media to change how the media represents women and young girls. “This…

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