Tag: fairtrade fortnight

Fairtrade joins forces with Greenhouse PR on new climate campaign for Fairtrade Fortnight

Stuart Mitchell

Fairtrade Foundation has joined forces with Greenhouse PR, the specialist green communications agency, to create a multimedia campaign which aims to grow visibility and understanding of the role Fairtrade plays in helping farmers overseas adapt to the climate crisis. ‘Choose The World You Want’ is a hopeful, farmer-centred initiative that demonstrates the benefits of buying Fairtrade products to support producers across the world facing the impacts of climatic disruption. To mark the start of Fairtrade Fortnight (21st Feb – 6th March), Fairtrade has commissioned a giant grass painting of Bismark…

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Cafédirect to plant a tree for every download of its Building Better Business podcast to raise awareness for Fairtrade Fortnight

Stuart Mitchell

The popular podcast will be recording a special live episode at this year’s Fairtrade Fortnight (21 February to 6 March) for the Choose The World You Want Festival. Ed Gillespie, environmental entrepreneur, writer, speaker, futurist and Sir Tim Smit, co-founder of the Eden Project, will join Cafédirect’s CEO John Steel to discuss the climate injustice faced by small-scale farmers in developing nations and how Fairtrade supports their resilience to the extreme challenges it brings. Ed Gillespie says: “The climate crisis threatens the lives and livelihoods of millions of farmers that…

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About Fairtrade Fortnight 2019

Stuart Mitchell

Fairtrade Fortnight is the highlight of the year for the Fairtrade movement in the UK and in 2019 it will run from Monday 25 February until Sunday 10 March. Fairtrade is also celebrating 25 years of Fairtrade in the UK. A multi-faceted, celebrity fronted campaign will call on the British public to support a living income for some of the world’s poorest farmers and workers around the world.  Over 90% of British people recognise the Fairtrade Mark and during Fairtrade Fortnight the Foundation will be supported by the wide network…

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Fairtrade Fortnight 2018: Fairtrade invites you to ‘Come On In’

Stuart Mitchell

Fairtrade Fortnight 2018 will challenge the British public to open their doors to Fairtrade and help close the door on the exploitation facing the people who produce the things we love to eat, drink, and wear. The nationwide celebrity fronted campaign ‘Come On In’ will run from Monday 26 February until Sunday 11 March and will invite you to come in to the world of the people who grow our food to see what life can be like when farmers and workers aren’t paid fairly. The campaign will also explore…

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Co-op announces it’s the first UK retailer to source 100% Fairtrade cocoa.

Stuart Mitchell

On 25th February 2017, on the eve of Fairtrade Forthnight, announced that it is to become the first UK retailer to sell and use only Fairtrade cocoa in all of its products. Working in partnership with the Fairtrade Foundation to create a new sourcing model, Co-op has now thrown down the gauntlet to other food retailers calling on them to follow its lead in increasing their commitment to Fairtrade cocoa farmers. Landmark Move The landmark move means that all cocoa in Co-op’s own-brand ranges will be bought entirely through a new retail-ready version…

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