Tag: firefighters

Sony Pictures Home Entertainment Invites Fans to Participate in Social Campaign to Raise $100K for Firefighters

Stuart Mitchell

To help support brave firefighters like those depicted in the film Only the Brave, Sony Pictures Home Entertainment (SPHE) is teaming with the social change platform Pixhug™ to raise up to $100K for the Granite Mountain Fund, an organization that drives donations to support firefighters. Pixhug and their sponsor, TheBayFestival.org, kicked off the nationwide initiative with a $50K donation. In an effort to double the donation, fans are invited to turn their “likes” into money to support firefighters. Fans can like Jeff Bridges’ Facebook post to help! “With the inspiring…

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London Fire Brigade launches #FireFightingSexism drive

Stuart Mitchell

London Fire Commissioner, Dany Cotton is urging the nation to stop using the outdated term ‘Fireman’ as part of a drive to encourage more women to become firefighters. Brigade research shows that many women think firefighting is for men and the Brigade is concerned that referring to ‘Firemen’ reinforces that stereotype. The Commissioner is asking people to show their support by stating that they will not say ‘fireman’ on their social media accounts using the hashtag #FirefightingSexism. Commissioner Cotton will launch the campaign as she attends the Women of the…

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