WWF France Launches Campaign Fronted By French Footballer Ibrahim Cissé

WWF France is saying “STOP” to “Montagne d’Or”, an industrial gold mine project planned for construction in the French Amazonia. A new campaign will alert and mobilize public opinion on the project, which is currently the subject of public debate in Guyana. WWF France and We Are Social agency chose Ibrahim Cissé, the young French football player, to launch the #StopMontagnedOr campaign. Montagne d’Or is set to become the first industrial mine in French Guyana and, by far, the largest gold mine in France. In addition to raising the prospect…

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