GA answers calls for a new global code of ethics

Since the demise of Bell Pottinger there have been more and more calls for ethical behaviour within the industry, with several organizations calling for a new global code of ethics. This was further enhanced when Richard Edelman called on associations to create a coalition to establish a PR Compact to address new demands on ethical standards for the PR industry. In response to this, the Global Alliance for Public Relations and Communication Management have put out a statement, the statement is as follows: Statement “-As the only confederation that gathers…

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