Galicia Ambiental and Tiempo BBDO Campaign to put a Galician tree in every home for Christmas Last Year

Last October Galicia (North Western Spain) suffered the worst outbreak of fires for over a decade: more than 200 confirmed fires caused the evacuation from their homes of over 4, 000 people and turned about 48,000 hectares to ash, more than in 2014, 2015 and 2016 combined. Because of this, just before Christmas the Asociación Galicia Ambiental (The Galician Environmental Association) launched a campaign to send Galician trees to homes throughout Spain. But not just any trees, the ashes of the thousands of trees that were burnt during last October’s…

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