Tag: Gamble

CAP – Don’t gamble on what appeals to kids

Stuart Mitchell

The ASA/CAP have released a post called: Don’t gamble on what appeals to kids. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. New rules protecting under-18s came into force on 1 October 2022, further strengthening the Committee of Advertising Practice’s (CAP’s) commitment to protect young and other vulnerable people from gambling advertising-related harms. Don’t gamble on strong appeal The previous restrictions on creative content required that…

Read More

P&G Addresses Racial Bias With New Film “The Look”

Stuart Mitchell

Continuing the conversation from its Emmy Award-winning film “The Talk,” Procter & Gamble have released a new film designed to spark reflection and conversation on racial bias and inequality. Titled “The Look,” the film highlights bias as experienced by many Black men in America and is available beginning today together with educational resources at www.talkaboutbias.com. “We want to live in a world that is equal and inclusive – in race, gender, ethnicity, sexual identity, ability, religion and age – but the reality is, it’s not fully equal or inclusive and…

Read More

P&G Joins TerraCycle’s Loop Pilot Test in New York Metro Area

Stuart Mitchell

The Procter & Gamble Company announced it is testing reusable packaging on some of its most popular products as part of LoopTM, a new effort that aims to change the world’s reliance on single use packaging and disposable waste. Many of P&G’s largest global brands, including TideTM, CascadeTM, PanteneTM and Oral-BTM will participate in this innovative sustainable platform being tested in the New York metro area starting today. The circular e-commerce platform developed by international recycling leader TerraCycle will also “collect and recycle” some items like toothbrush heads and razor…

Read More

P&G Launches New Film Highlighting Its Internal Journey for LGBT+ Inclusion

Stuart Mitchell

The Procter & Gamble Company  in partnership with Great Big Story, today released Out of the Shadows, a new film chronicling P&G’s journey of Lesbian, Gay, Bisexual and Transgender inclusion. The film highlights the employees who challenged the Company and overcame adversity during the tumultuous 1990s and early 2000s. In 1992, P&G became one of the first Fortune 500 companies to add sexual orientation into its diversity statement. The struggle for workplace equality for the LGBT+ community, however, was just beginning. Ravaged by the HIV/AIDS epidemic and fighting an increasingly…

Read More

P&G Partners to Improve Environmental Impact and Smallholder Livelihood in Palm Oil Supply Chain

Stuart Mitchell

In celebration of Earth Week and to further its commitment to drive a more sustainable future, the Procter & Gamble Company announced a new collaboration with Malaysia Institute for Supply Chain Innovation (MISI), International Plant Nutrition Institute (IPNI) and Yara International to help improve the livelihood of smallholders within the P&G palm supply chain in Malaysia. After a successful pilot ran between 2015 and 2018, the Company is expanding the program that partners with independent palm oil smallholders to increase their overall fruit yields through the training and implementation of…

Read More