ASA – Children’s exposure to TV ads for alcohol and gambling: 2020 update

The ASA/CAP have released a post called: Children’s exposure to TV ads for alcohol and gambling: 2020 update. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Today, we are publishing updated figures showing children’s exposure to age-restricted TV ads, namely ads for alcohol and gambling, in 2020.  The extraordinary developments in 2020 have meant significant changes to our daily routines and behaviours.  As a…

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CAP – Don’t be a joker: Gambling and the Ad Rules

The ASA/CAP have released a post called: Don’t be a joker: Gambling and the Ad Rules. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Gambling advertising can be a risky business.  Alongside all of the usual rules around misleading claims, promotional marketing and offence, there are also specific rules for gambling to ensure that ads are socially responsible.  This includes not condoning gambling behaviour…

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ASA – Children’s exposure to TV ads for gambling and alcohol: a 2019 update

The ASA/CAP have released a post called: Children’s exposure to TV ads for gambling and alcohol: a 2019 update. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. We’ve published our latest report on children’s exposure to TV ads for alcohol and gambling, providing exposure figures for 2019. The UK advertising rules contain scheduling restrictions designed to reduce significantly under-18s’ exposure to ads for age-restricted product categories such…

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CAP – Responding to new challenges: gambling, eSports and social media

The ASA/CAP have released a post called: Responding to new challenges: gambling, eSports and social media. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. The Committee of Advertising Practice (CAP) is today carrying out two important initiatives as part of its ongoing commitment to ensure gambling advertising remains responsible. First, CAP is updating the Gambling Commission on its progress in responding to GambleAware’s research on the…

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CAP – What a slot of responsibility! Gambling ads and the CAP Code

The ASA/CAP have released a post called: CAP – What a slot of responsibility! Gambling ads and the CAP Code. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. The Ad Codes require that gambling ads must be socially responsible and not portray, condone or encourage gambling behaviour that could lead to financial, social or emotional harm. But what does that mean in practice, and what…

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