Gap Celebrates The Changemakers Of Tomorrow In ‘BE THE FUTURE’ GapKids Campaign Featuring Youth Activists

Gap introduces the BE THE FUTURE GapKids campaign – a collective call-to-action for youth, led by youth. Gap amplifies the voices of young American activists igniting change and empowering people to fight for a more inclusive and sustainable world. The campaign launches today on International Youth Day. BE THE FUTURE showcases a diverse range of young leaders from across the country who are creating positive societal transformations in their communities around sustainability, climate justice and activism. They show us the future is here. The activists include: BE THE UNITER: Jerome…

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Gap brings young people’s stories to life this summer

Prince’s Trust young people have recorded their stories and motivational messages to create an empowering playlist that will be rolled out within Gap stores this summer from today.  Working with Kiss FM presenter Charlie Powell, a group of young people who have been supported through our programmes recorded messages and chose their favourite songs, to inspire Gap‘s first-ever in-store radio campaign – ahead of International Youth Day on 12th August 2019.  The in-store campaign shares young people’s personal experiences to encourage customers to find out more about our work and donate to…

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Gap Celebrates Pride Month

Gap, announces a creative campaign and collection that celebrates 2019 Pride Month, honoring the diversity of the LGTBQIA+ community and Jodie Patterson’s chosen family, and includes a partnership with the United Nations Foundation and UN Free & Equal, a campaign of the UN Human Rights Office to promote equal rights and fair treatment for lesbian, gay, bisexual, transgender, and intersex people globally.           Gap’s 2019 Pride Month campaign celebrates “love all ways” and what is truly timeless: being true to oneself and one another. As the mother to Penel Ghartey, a…

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